Footprints (23.11.09)
What I’ve been reading on the web:
- Q&A: Julian Sambles on the Telegraph’s social media strategy
- Facebook is for brands – the careful ones
- Can News Corp. win its game of chicken with Google?
- Social media ROI can be entertainment
- Eyeblaster: Video ads don’t work in social media
- Case study: how to lose customers and destroy your brand
- Razorfish: Social media is helping established brands. But what about everyone else?
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Chris Deary is Web Editor at the




